Blog

by cakeearthhead See what I mean? I love this collage! I would put up scans of the buttons but I don’t think they would scan that well.

Apparently PW will be reviewing Everybody Scream! in their 11/08 issue. I have no idea whether it will be a positive or negative review but we’re so excited because this is our first title to be reviewed in PW. Supposedly any exposure there can boost sales. PW THE BIGGIE for bookstores and libraries. Finally we…

The InDesign class is going well but sitting and listening all day without email or lj makes me a little crazy. I was thinking today about how the success of promo opportunities like the Horror of Writing workshop and the chats can’t just be measured by how many people showed up. The beauty of these…

The bizarre horror issue of The Dream People is now online, go, read. Although this issue was rushed I think it actually came out great. This is the first time we’ve published Jon Hodges in TDP knowing_carrion also Craig Sernotti mr_graig as well as Holly Day, Lavie Tidhar, Ray Wallace and John Sunseri. I’m hoping…

Somebody recently asked for our advice on how to approach publishers which got me thinking. I can only speak about the small press but after being on the publishing side for a little while this is how I would do it: Each press is an individual case so the best thing to do is research…

Yesterday we met up with Jon S., the business half of Z. Malice, to pick up another batch of special editions. We had a great lunch chatting with Jon and Nadine about future projects and how Z. Malice got started. It’s always fun meeting people instead of doing everything through email. The special editions have…

posted by rdsp Yes, it’s been a while since I outlined promo techniques for publishers and authors. But I return from the book wars with new and improved methods of attack to share with you. Behold: * PRweb.com — Who could turn down free exposure to thousands of online viewers? And, at it’s cheapest ($10),…

Today I’m going to try not to be so controversial. Usually it’s John who causes all the ruckus. There is an absolutely KILLER review of Bare Bone #5 up at Horror-web. Read it if you dare. Any review that starts out, “Damn that crew at Raw Dog Screaming Press, Damn them all!” is tops in…

I’ve been diligently inputting info into this publishing financial software program. It’s been tedious but I was under the impression that information added to the trial version would still be there if we decided to buy the program. Then yesterday I tried to restore a backup copy of the database and wound up wiping out…

Mike Arnzen’s eye-opening article, “What Corrupted Me” is now up on ReallyScary.com. It amazes me that Mike’s non-fiction is just as fascinating as his fiction. For example his essays in The Goreletter are filled with disgusting tangents and sick images but his point is always well argued and unique. He’s put a lot of thought…

I’ve been trying to be more active on message boards lately partly as a means of spreading the Raw Dog word and partly just to keep up with who is doing what but sometimes it’s overwhelming. Plus I’m an inveterate lurker and don’t usually like to post. But I did post a giveaway on the…

I thought getting more work out the the RDSP duo would be like getting blood out of a stone…until I had the brilliant idea of getting another computer. Now John and I will be able to work side by side at all hours of the day, night & weekend. Maybe we can instant message each…

We took a short spontaneous vacation on Tuesday evening and Wednesday. It’s hard to plan getaways because we never know when we’re going to be busy so it worked well just to take off on the spur of the moment. One piece of news that has kept me happy for days is that we were…

Ok, there’s a brand new Raw Dog quiz in town, What’s Your Psychological Horror Profile? This one was authored by the infamous Cake Earthhead. Check it out: http://quizilla.com/users/rawdogscreaming/quizzes/What%20is%20your%20Psychological%20Horror%20profile%3F Once you take the quiz don’t forget to post your results in your livejournal so the psychosis can spread!

Tomorrow we’ll be getting up bright and early to catch a bus to New York City. This is only my second time going to NYC and the first time we’ve attended the Stoker awards. I’m looking forward to seeing Mike Arnzen and Mark McLaughlin again, plus we’ll meet mysterious author J.M. Heluk for the first…

Heard from Jeff Thomas who says he’s hoping to finish Everybody Scream! this weekend! He also sent along a blurb for the book, “Jeffrey Thomas has created an intricate and thoroughly engrossing world here, one that digs deep and lingers. Whether you’re a stranger to Punktown or a long time resident, this book will peel…

Someone volunteered to help out with my email campaign. It’s always great when people want to lend a hand. First because we always need help and second because it’s nice to think people want to be a part of RDSP. But the thing is you have to be extra organized to make use of people’s…

The chat last night went *really* well. A lot of people came by although we did hear from some people whose computers couldn’t handle the Java program so they couldn’t get in. I didn’t get to participate but I did read over John’s shoulder and it seemed like everyone was having a good time. It…

The main purpose for attending a con is to meet people and we sure met a lot of them. Between the two of us John and I covered a lot of ground. Some people John had met at last year’s conference, most were new to me. I can’t possibly write about them all but I…

posted by rdsp After participating in seven conferences/conventions in less than two years we have perfected our technique. Using the following methodical approach will maximize your exposure, profitability, and overall effectiveness at “cons.” – If you are a writer, editor, or other industry professional, the con is a business trip. That said, it only works…

There is no doubt in my mind that the best part of the con was being next to Dave Barnett from Necro Publications and Jeremy Lassen fromNightshade Books in the dealers room. Plus Matt Schwartz fromShocklines often stopped by. Not only are these guys extremely nice and helpful but they really know what they’re doing…

One of the best things that came out of WHC was that 4 bookstores were interested in stocking our books. John spoke with Borderlands Books in San Francisco and gave them a copy of 100 Jolts. They said they would contact us once they got back so we hope to hear from them soon. Del…

Got back from WHC pretty late last night. What in the world made me think I could show up to work bright and early Monday morning? The con was fabulous and exhausting. We still have to total up everything and I know there won’t be a profit due to the cost of the trip but…

posted by rdsp I invested the better part of a week on the Associated Writing Programs annual conference, held this year in Chicago. How did it go? Let’s say Chi-Town was good to the Raw Dog. I met many other publishers, editors, and authors, plus a slew of the professors and graduate students who embody…

posted by rdsp Now that you are armed with a handy-dandy press release, it’s time to put it to use. Your promo package will include the following: —press release —product, often with a sticker reading PROMOTIONAL COPY and including publisher info and release date —something extra that stands out, such as bookmarks or a catalog…